Graphic
Design
Junior Graphic Designer
As the Graphic Designer for Digicel International, I played a crucial role in the company's Visual Communication strategy. My responsibilities included designing campaigns, email banners, social media assets, and web graphics. I was responsible for conceptualizing and designing visually appealing and engaging campaigns, Email, Social media, and Web assets for Digicel International. This involved creating eye-catching visuals, selecting appropriate typography, and ensuring consistency with the company's brand guidelines. By excelling in these areas, I not only contributed to the overall visual identity of Digicel International but also helped elevate its brand image and enhance customer engagement.
Digicel International
STI Campaign
Advertisement Created for UofSC
My role in this project was to create an STI campaign for my internship as the designer at the Health Center at the University of South Carolina. My intent for this project was to create an advertising campaign for STIs in a more eye-catching way. The steps I took to get this final campaign was creating multiple different ads for my superiors to choose from. The result of this project was to get more people tested for STIs on campus.
Advertisement Design
My role in this spec project was to design an advertisement for the Tequila brand, Altos. I shot and edited the photos and wrote the copy of the advertisement. My intent was to show how the product is the life of the party. The result of this project was a
well-designed advertisement.
Altos Advertisment
Design Systems
Identity Systems Redesign
My role in these projects was to rebrand a local deli called The Devine Cinamon Roll Deli in Columbia, SC, and rebrand a consulting company called Intuitive Quest, based in Jacksonville, FL. My intent for these projects was to give each company a brand system that matches the brands' identity. The steps I took to complete these projects were: finding the best typeface to accompany the Logo Design, as well as making each logo unique to the brand. The result of these projects was a well-executed full identity system for both companies.